06 · AI advisor to mid-market operators
Positioning approved on the first draft. No notes.
Before
He doubted anyone would understand his business, let alone get it right.
What we did
A 40+ question deep dive, then we read his whole niche. His ICP came in as “COOs, CTOs, CIOs”. We narrowed it to the one buyer closest to what he builds.
After
Reach up 371%.